A new medical product - but for how long?

A new medicinal product – but for how long?

In all marketing compliance materials, the word "new" or words indicating that a medicinal product is new can only be used for a limited period of time.

The use of the term “new” is defined as 1 year from the date the medicinal product is first marketed, and price notified if required.

If you need help preparing or reviewing your company's marketing compliance materials, we can help you with this.

For more information please contact: Susanne Felumb